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Frequently Asked Questions


How much does it cost to start a Fractured Prune® franchise?
On average it is between $143,950 to $270,450, which includes an initial franchise fee of $27,500. Actual investment will vary depending on whether you are opening an express type store 600 to 800 square feet or a cafe type store 800 to 1,200 square feet.

What is included in our Franchise Fee?
a) Complete license of trade name and logo.
b) Assistance in finding a location.
c) Store design and layout.
d) Assistance in acquiring equipment, supplies and inventory.
e) Training
f) Operational support via telephone and e-mail.

How long will the process take once we sign a franchise contract?
Most stores will open 3 to 5 months after a site is secured.

How much are the on going royalties?
Royalties are equal to 5% of sales.

Is there an advertising fee?
Yes, it is 1% of the gross monthly sales.

Does the Fractured Prune® offer Area Development opportunities?
Yes, Fractured Prune® is actively seeking franchisees interested in opening multiple stores over time.

Do I need restaurant or business experience to own a Fractured Prune¨ franchise?
Experience is beneficial but not critical. What is more important is a passion for our product and for customer service.

What do I do next if I'm interested in becoming a "Pruner"?
Please take a few minutes to completely fill out the information sheet. If we feel you meet our criteria we will call you to discuss the opportunity and determine if you are "Prune Worthy". Then we will schedule a meeting at a location convenient to all.

Financial Requirements
Fractured Prune franchisees are required to have a net worth of $500,000.00 and cash and/or liquid assets of $100,000.00.

NOTE: This web site is not a franchise offering. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise offering circular. Follow-up or individualized responses to you that involve either effecting or attempting to effect the sale of a franchise will be made only if we are first in compliance with state registration requirements, or are covered by an applicable state exclusion or exemption.

Fractured Prune Corporate Office
5700 Coastal Highway, Suite 303, Ocean City, MD 21842
410-723-7004 | 1-866-DOZ-DONUTS (1-866-369-3668) | fracturedprune@verizon.net

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